Ikea is getting into home automation with a new smart hub - The Verge
11 IKEA TrådFri GU10 Spots in one Room & on Philips Hue - 922 - YouTube
Benexmart Zigbee GU10 Smart LED Bulb 5W RGBW Compatible with Tuya SmartThings App Alexa Echo Plus Google Home Voice Control (zigbee GU10 6 Pack) - - Amazon.com
IKEA TRADFRI GU10 LED Wireless Light Bulb (Set Of 2) | eBay